The Ball
The Ball has been described as football’s equivalent to the Olympic Torch. Every four years, The Ball kicks off from its “Mount Olympus”, Battersea Park in London, where the very first game of modern rules football took place in 1864. The Ball celebrates this moment – the conception of modern football – because it gave rise to a common set of rules which enable the whole world to play together. The Ball’s destination is the Opening Ceremony of the FIFA World Cup.